Safari is a computer-generated image illustrating an African sunset, of the image that is normally associated with it. The structure of such stereotypical representations is repetitive, making them iconic: black shapes contrasted on a red/yellow gradient sky. This color combination, when viewed upside down, resembles the German flag. Thus, Safari evokes the presence and involvement of Western power in shaping global identity. The urge for exporting and consuming exoticism has created problematic archetypes that always resurface in critical time.